Core Services of O2O Platform Enterprises

O2O services is combined market to easy information distribuition with competitive 'online' which happens to consume 'offline'. It is core services to compose of digital economy and provide convenience for real life with high satisfaction. 

O2O Platfom enterprises consist of recommendations of services, sharing, subscriptions and customization with competitive and effective marketing infrastructures based on two-sided market.

Brandstock publishes BSTI, Brandstock Top Index concerning o2o services focusing on Delivery Apps ranked in delivery, lodgings, realestate, taxi, etc. Branstock forecasts O2O will be spread by leaps and bounds because of reduces transaction cost, reductions of time and space based on easily accessible smartphones of consumers. 

O2O services platforms provide consumers with data repository to use various kinds of customized information and lock-in marketing strategy without bordering jobs. Besides it supply consumers with convienent seamless platform services including business entities based on win-win spirits of two-sided market.

Value creations is possible by more than groups's platfom which suitable apps prepared and participated. Besides, its merits can possible with low information discloser cost.

Core strategy of O2O 4.0 services is services of product recommendations among lots of portfolio in products and services. It adds new valuations. Seconly, reasonable share service possible in fluctuation economy. It connects unused time, houses and cars. It also provides consumers with subscription service which receive wants based products and services in every time for paid members who wants to use them. Finally it is concierge service complying to individual needs like private concierge. 

It is important for concerned parties to provide clients and consumers with solutions of tacit desires based on two-sided market like concierge.

Solomon Seungkwan LEE, Ph.,D., CMC(Certified Management Consultant). Industrial Counselor & Career Consultant